the DivaDev process
Initial Consultation
After discussing your particular needs, likes and dislikes, and/or reviewing the results of an online client survey, a design brief is prepared. A design brief is a written explanation outlining the aims, objectives and milestones of a design project, as we understand them. A thorough and articulate design brief is a critical part of the design process and serves as an essential point of reference for both parties. The design brief ensures that important design issues are considered and questioned before the designer starts work, thereby moving the project along in a timely fashion.
Concept Creation and Site Design
Once we understand your needs and objectives, we will work with you to create a site concept and provide a unique design which best represents your products and services. We will also provide you with the overall information architecture visitors will use to navigate your site. Next, a basic design concept is posted online for your approval.
Domain Names
Your site will need a domain name, which will become the location address of your web site. If you let us know the domain name you desire, we can find out if it's available, and if so, will secure the name on your behalf. We are also available to help you choose a domain name that will represent your business well and aid search engine users in finding you.
Web Site Hosting
Web hosting creates a location for your web site to reside, making it accessible online. We are happy to recommend an appropriate host and to guide you through the simple process of setting up your hosting account.
Production
After you approve the concept and design, we will begin developing your site using the most appropriate web technologies based on your objectives. During the production process, you will be provided with a unique URL where you check on the status of your site. We use an online project management tool called BaseCamp. It's a great way to manage communication between developer and client throughout the process.
Working With Images
Any images you would like included on your web site may either be delivered to us in digital format via our BaseCamp interface, or scanned from paper by us. We're specialists in Photoshop retouching of images as needed.
Preparing Text Content
We offer assistance in preparing, formatting, editing and proofing your text content upon request at no additional charge. Taking advantage of our expertise in this area not only will ensure that your business is represented at its best, but may also increase the search engine ranking of your site's pages.
Testing
Once your web site files have been uploaded to your host server, the testing phase begins. We test in the most commonly used browsers, which currently include the two most recent versions of Internet Explorer (Windows), Mozilla (Win/Mac), Firefox (Win/Mac), Opera (Win/Mac) Safari (Mac) and Firefox, Konqueror and Opera (Linux). When the testing phase is completed, your domain name is pointed to the host server and the site is live for public viewing.
Updating Your Site
Most good web sites regularly update content so visitors have a reason to return. Updating tends to also increase your ranking with search engines. We are available to take care of the updating and maintenance of your site if you so desire. Alternately, you may elect to update your own site. This is easier than you might imagine with our customized, ridiculously simple-to-use CMS (content management system). When we initially discuss your needs, we will ask whether you are interested in updating your own site, since this will affect the way your web site is constructed.
Design is our specialty. From start to finish, we choose color, style and strategy to support your target audience, business industry and company goals. We listen in order to discover your taste, style, vision and expectations.
With over 12 years of experience in the industry, DivaDev has designed and developed effective, state-of-the-art web sites for both the corporate world and small to medium sized businesses. We are experts in the fields of brand establishment, interface design, and current programming technologies.
When you choose DivaDev, your web site will have all the necessary components that will ensure your success in the global marketplace.
Client Involvement
We're there to help our clients through each stage of the project, and are happy to take time to answer questions or explain anything you are unfamiliar with. We want our clients to feel comfortable with the web and to be included in the process to whatever degree they wish. We encourage you to ask questions at any time.
Collaboration
We are able to offer a full range of design and limited programming services. We also collaborate on a frequent basis with a well established network of professionals in order to give our clients the best possible service in all aspects of web design and development.
Logo and Brand Identity
Many companies already have an existing brand developed for print that we can easily transfer to the web. If you do not yet have a logo, we are equipped to create one that will appropriately and distinctively represent your organization. If you have a logo but desire a redesigned one, we also provide that service.
Search Engine Optimization (SEO)
Our services include the practice of considering SEO from the time a project begins and all throughout the process of design, development and coding. We study current SEO trends and practices in order to boost our clients' rankings in search engine results. Of course no guarantee as to SE positioning can be realistically made, but there are a number of methods we can employ to raise a site's overall search engine ranking.
A well-designed and developed web site is the best way to instill confidence in your customers.
